Toronto, ON, April 7, 2014 — This Sunday, Easter Seals Ontario will broadcast its 31st annual Telethon on CBC and affiliate channels throughout the province. Airing live from 10:00 a.m. – 4:00 p.m., the show will ask viewers to help reach a $1 million fundraising goal for Easter Seals Ontario. Funds raised at the Telethon help Easter Seals provide financial assistance to children with physical disabilities and their families for the purchase of essential mobility equipment, fully accessible summer camping and recreation opportunities, post-secondary education scholarships and more.
The 6-hour fundraiser will be hosted by media celebrities including Brent Bambury, Tom Harrington, Dwight Drummond, and Michael Serapio from CBC, Kevin Frankish from Citytv, Bill Hutchison and Natalie Johnson from CTV, Erin Davis from CHFI, Anthony Regan from Rogers Television, Perdita Felicien from CHCH, and many others. The day will feature interviews with Easter Seals families, live musical performances, corporate matches, volunteer phone panels, clips from Easter Seals camp and more. Individuals are encouraged to donate online before, during, or after the show at www.EasterSealsTelethon.org or by calling in to the show throughout the live broadcast.
“Children with physical disabilities are the same as other kids: they just want to BE KIDS. Our annual Telethon provides us with an opportunity to share some of their stories, as well as thank our supporters and raise much-needed funds,” says Carol Lloyd, President and CEO, Easter Seals Ontario. “We are committed to helping kids succeed and we invite viewers to support us in fulfilling our mission by donating to the Easter Seals Telethon.”
Easter Seals would like to thank its generous supporters including UNIFOR, CIBC, Shoppers Home Health Care, Rexall, McCAM Insurance, Golden Griddle, Toronto Firefighters, PHH, Century 21, Mamma’s Pizza, HUB Insurance, Air Canada Foundation, Movado, Friends of We Care, InterContinental Toronto and so many others.
In addition to the Toronto Telethon, regional Telethons will also be taking place in the following communities:
April 13 Windsor-Essex, on CBC Windsor and TV Cogeco
April 13 Peterborough, on CHEX TV and Cogeco
April 13 South Eastern Ontario, on local CKWS and Cogeco
For more than 90 years, Easter Seals has played an important role in providing support for children and youth with physical disabilities from all ethnic and religious backgrounds. Thanks to its generous donors, Easter Seals continues to offer programs to allow kids to experience freedom, independence and a sense of accomplishment. Easter Seals helps by providing financial assistance for mobility equipment, communication devices and summer camp opportunities at its two properties, Camp Merrywood and Camp Woodeden. Together we are helping kids BE KIDS. For more information or to donate, visit www.easterseals.org.
Orsolya Soos, Communications
416-421-8778 ext. 326